
” Here are six new Pharma marketing initiatives that are guaranteed to keep investor expectations high along with our insurance premiums. The secret? Recycling old and discredited drugs and marketing diseases to sell the few new ones. ‘
- Repurposing Ritalin
- Male Hormone Replacement
- Calling Alcoholics and Addicts Mentally Ill and In Need of Vaccines
- Pathologizing Insomnia
- ”Selling” Chronic Immune Disorders
- Recycling Neurontin
Read 6 ways Big Pharma manipulates consumers
by Martha Rosenberg, Apr 28, 2013